When a company’s front liners leverage the power of words, they can clinch the sale, win goodwill, and bag that promotion. Sheila Viesca, TalkShop CEO explains, “There is magic in words. We come across the most convincing words often, not realizing how they move people into action. Good copywriters, sales, and customer service executivesmake use of these words and devices to persuade and inspire:
1. YOU. Recognize that the other party is most interested in his concerns. Besides this, remember his name. Get personal and say it often.
2. BECAUSE. Asking for a favor and providing a just reason will elicit more cooperation.
3. FREE. Everyone loves giveaways. Check the queue for food sampling in supermarkets. Use this in the proper context so as not to attract the wrong markets.
4. IMMEDIATELY. Make sure to deliver or even go beyond your commitments.
5. ACHIEVE. SUCCEED. Share the benefits of using your products and services.
6. EXCELLENT. DEPENDABLE. COMMITTED. These words, used appropriately will win them over.
7. HARD FACTS. Use your unique strengths backed with figures. One cannot go wrong with numbers.
“Words are, in my not-so-humble opinion, our most inexhaustible source of magic, capable of both inflicting injury, and remedying it.” - Dumbledore
TalkShop, the leading ISO-certified training facility accredited with the Civil Service Commission takes your sales team to the next level asthey win customer loyalty again and again.
www.talkshop.ph (632) 8945588 Exceptional Customer Service, Salesmanship Training, Consultative Selling, Negotiation Skills, High Level Negotiation Skills
State of English in Manila
“The more I learn about effective communication, the more I appreciate language as a tool. Without purpose and the right intention, it can be very dangerous.”
- Sheila Viesca, TalkShop
Wednesday, August 27, 2014
Wednesday, July 2, 2014
Thursday, June 19, 2014
TalkShop Leads The Way
TalkShop is the best English communication school in the Philippines. It is the leading consultancy and training institute for personal effectiveness, corporate protocol, and management communication.
The country’s pioneer in Communicative Language Teaching (CLT), TalkShop is the developer of Integrated Language Teaching (ILT) and is accredited by the International English Education Research Association and Civil Service Commission. It also received its ISO certification in 2012.
TalkShop’s client roster includes private organizations, government groups, multinational corporations, and individuals who seek professional advancement and personal growth. It was founded by Sheila Viesca in 2000.
Friday, May 16, 2014
Friday, May 9, 2014
Monday, May 5, 2014
The 'Used to' Structures
Image Source: howtoimproveenglishspeaking.org
Want to learn more about English? Come and visit
us at TalkShop!
Friday, May 2, 2014
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